2024-02-18
Exhibitor interest in this year’s Sanctuary Cove International Boat Show 2024 (SCIBS), to be held from May 23 to 26, 2024, is expected to be buoyant following last year’s record-breaking, sold-out show.
Exhibitor sales at the 2023 event was in the hundreds of millions with a total of 334 exhibitors, 740 boats on show including 315 boats on water, 2,500 marine products and 109 global, Asia-Pacific or Australian product launches viewed by more than 47,000 boating and marine lifestyle enthusiasts.
Mulpha Events General Manager Johan Hasser said that, with the overwhelming success of the 2023 Show, the team was already seeing an extremely high volume of enquiry from industry members who are eager to secure their space for this year’s event.
“More than 80% of the show space for our 2024 event (May 23 to 26) is already secured,” he said. “Industry sentiment confirms SCIBS is a strong sales and marketing platform with many brands expanding and investing significantly more in their boat show display.”
He said Mulpha was thrilled to welcome existing and new exhibitors to the iconic Sanctuary Cove location for the 35th annual SCIBS event.
“There will be no better opportunity for industry members to put their brands in front of an enthusiastic audience and for visitors to inspect and compare Australia’s largest collection of the latest and best boats and marine products in one location.”
The Sanctuary Cove International Boat Show is owned and operated by Mulpha Events and is proudly supported by the Queensland Government, Tourism & Events Queensland, City of Gold Coast, Major Events Gold Coast and Major Sponsor Bentley Brisbane & Gold Coast.
Mulpha continues to invest in Sanctuary Cove, the event and the marine industry through continual development of the Sanctuary Cove precinct and Resort and the expansion of the marina including a state-of-the art super yacht berthing offering room service through the Inter Continental Sanctuary Cove Resort.
In response to demand for additional waterfront exhibition space, Marina Boulevard will also play host to a new, indoor exhibition precinct “Marina BLVD Hall”.
“We’ve also expanded the Show’s footprint to include the grounds of the Intercontinental Sanctuary Cove Resort with the introduction of a new look VIP experience hosted at the Lagoon Beach Club,” says Mr Hasser.
“This iconic precinct will be the home of luxury at SCIBS, offering an elevated boat show experience that we’re very excited to showcase.”
The all-inclusive offering will include boat show access, an all-day grazing menu, pop-up bars, tasting experiences and live entertainment, all with a beach club vibe and overlooking the resort’s Lagoon Pool and marina.
“We’ve also listened to feedback from industry and visitors around the growth of the trailer boat segment and have increased space within the Sports, Leisure & Fishing precinct for additional trailer boat exhibitors.”